PPC Freelance Agency in Manchester
Data-Led Google Ads Management for Businesses Serious About ROI
If you want to increase visibility, generate high-intent leads and scale revenue quickly, Google Ads is one of the most effective channels available. I’m an experienced PPC consultant based in Manchester with 19+ years of hands-on experience managing local, national and international Google Ads campaigns across a wide range of sectors.My approach is simple:
No wasted spend. No guesswork. No automated “set and forget” campaigns. Just strategic, data-driven PPC management designed to deliver measurable results.
Call: 07842 341 132
PPC Services
Over nearly two decades in digital marketing, I’ve managed campaigns across every major Google Ads network, including:
Search Network Advertising
Highly targeted ads designed to capture users searching for your products or services. I focus on keyword intent, ad relevance, landing page quality and bid strategy to maximise ROI.
Google Shopping
Ideal for e-commerce brands. Your products appear directly in Google results with images, prices and reviews. I optimise product feeds, titles, pricing strategy and bidding to increase profitable sales.
PPC Remarketing
I help re-engage users who have previously interacted with your brand, turning warm audiences into paying customers through strategic remarketing lists and tailored messaging.
Display and Video Advertising
For businesses wanting to increase brand awareness, I create targeted Display and YouTube campaigns that reach the right audiences without wasting budget on irrelevant placements.
How My PPC Management Service Works
My PPC service is designed for businesses who want transparent management, meaningful communication and measurable results.
Here’s what you can expect:
1. KPI-Driven Strategy
I work with you to define meaningful KPIs such as cost per lead, ROAS, average order value or target CPA before any optimisation begins.
2. Conversion Tracking Setup
I implement accurate and advanced tracking (including enhanced conversions) to ensure every click is properly attributed,
enabling smarter bidding and more profitable campaigns.
3. Keyword & Audience Research
I conduct continuous keyword and audience optimisation to keep campaigns relevant, efficient and profitable.
4. Ongoing Optimisation & Testing
This includes:
- Bid adjustments
- Search term refinement
- Negative keyword expansion
- Ad copy testing
- Landing page recommendations
- Budget allocation based on performance
5. Transparent Monthly Reporting
You receive clear monthly reports showing spend, conversions, cost per lead/sale, ROAS, improvements and the next steps.
No fluff or vanity metrics — just meaningful insights.
6. Audit of Existing Campaigns
If you’re already running ads but not seeing results, I perform a full audit identifying weaknesses, wastage and opportunities for improvement.
What Sets Our PPC Service Apart?
What Sets My PPC Service Apart
17+ Years of Real-World PPC Experience
You work directly with a senior PPC consultant — not an agency junior or automated tool. Every decision is based on data and experience.
Daily Monitoring & Budget Efficiency
I regularly adjust bids, keywords and targeting to ensure your budget is being used efficiently and profitably.
A Completely Bespoke Approach
Every campaign is built around your business model, customer intent and market competitiveness — not generic templates.
Full Transparency
You retain full access to your Google Ads account, and I explain exactly what is being done and why.
Strategic Insight Beyond PPC
I provide insights on landing pages, conversion optimisation and user behaviour to ensure the entire journey performs at its best.
Who I Work With
I’ve helped businesses ranging from local traders to nationwide e-commerce brands and professional service firms, including:
- Plumbers & trades
- Accountants & solicitors
- E-commerce stores
- Roofing companies
- Property services
- B2B service providers
Whether you’re launching your first PPC campaign or fixing an underperforming account, I can help reduce wasted spend, improve conversion rates and increase ROI.
Let's Work Together!
Get More from Your Google Ads Budget
If your current Google Ads campaign isn’t delivering the returns you expected, I’ll review your setup, identify the issues
and implement the changes needed to get you back on track.
Phone: 07842 341 132
Email: info@northernseo.co.uk
Location
Remote around Manchester
07842 341 132
info@northernseo.co.uk